Roberts manages a few slick turns-of-phrase in her effort -- "coloring outside the basepaths" wowed a couple pals of mine. But she's done in by her own hyperbole, trying way too hard to hang the geek mantle on Beane, who "didn't invent sabermetrics, a sci-fi word formed from S.A.B.R., the Society of American Baseball Research (a k a The No-Life Institute)..." Groan. I think there's supposed to be a rim-shot there, but it didn't make the online edition. Instead, Roberts writes that Beane "applies the tenets of numeric efficiency found in the stapled baseball abstracts of the 70's fringe writer Bill James."
Now, James may have been on the fringe in the '70s, but by the early '80s he was selling hundreds of thousands of copies of those Baseball Abstracts annually and gracing the New York Times Bestseller lists in the process. His thoughts may not have been accepted into the mainstream baseball establishment, but he wasn't exactly a nobody back then. And he's anything but a nobody now.
I honestly don't understand why this piece is wasting space in the Sunday Times. It isn't like they haven't covered Beane before -- after all, they excerptedMoneyball to tantalizing effect last March. And they've already shown that the can cover the story on both sides of the gender divide, with Janet Maslin reviewing the book; clearly, she got it in a way that clearly eluded Roberts. So why are they publishing this? Why is Roberts trying so hard to keep up with the Ringolsbys of the writing world? And just what the hell is Billy Beane's dog doing at the end of the story?
Beane's dog roams and sheds freely around the Oakland offices. Tag is a black-and-white border collie -- a breed known as one of the smartest and most precise. No, Tag is not replacing a scout, but what else would Beane own but a geek's best friend -- in character, as always.
Why? Because this is the epitome of a shaggy dog story -- that's why. Ba-dum-bum!